The Potion Diaries potion class

mix one part magic, two parts danger

The Potion Diaries is Amy Alward’s young adult fantasy series about Sam Kemi, a gifted potion-maker. To bring the books to life for readers at YALC, the Young Adult Literature Convention in London, we designed a magical potion class where every drink performed a trick.

Plan your brand event

Client: Amy Alward, author of The Potion Diaries
Where: YALC, London
Format: A hands-on magical potion class
The magic: Flaming cocktails, colour-changing drinks, spherification and jellification

The brief

A class that felt like stepping into Sam Kemi’s potion lab: theatrical, hands-on and themed to the books, for fans meeting the author at the convention.

A tall glass of mint-topped drink shading from purple to pale yellow, with limes and dried butterfly pea flowers

What we made

Guests set cocktails alight, watched potions change colour as they mixed, and tried molecular mixology: spherification to make popping potion pearls, and jellification to set drinks into wobbling elixirs. Amy later came back to ask us for bespoke cocktails for her next book launch.

A smoking red cocktail in a coupe glass on a marble table

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